Cheltenham Sign Up Offers 2024

We review the latest form, stats, and Cheltenham betting tips, as well as some of the top Cheltenham Sign Up Offers. Staged in March each year the Cheltenham Festival is the pinnacle of National Hunt horse racing and often described as the ‘Olympics Of Jump Racing’.

The Top 5 Cheltenham Sign-Up Offers 2024

Check out these great welcome offers from some of the UK’s biggest bookmakers for this year’s Cheltenham Festival.

When the specific Cheltenham sign-up offers become available, you will be directed to the promotions specific to Cheltenham. In the meantime visit the bookmaker site.

More Cheltenham Sign Up Offers 2024

Betting SItes New Customer Offer Claim the Cheltenham Sign Up Offers*
Bet £10 & Get £30 in Free Bets for new customers at bet365. Bet Here Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required.
Bet £20 and Get £40 in Free Bets on Racing Bet Here 18+. New GB customers only. Min £20 debit card deposit. Place a £20+ bet on Horse Racing at min odds 2/5 (1.4) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 free bets 7 days later. Valid for Horse Racing only. T&C’s apply.
Get up to £30 in Free Bets Bet Here 18+ New Customers Only. Opt in and bet on horse racing (odds 3.00+) within 7 days of registration. Get your first stake credited in Free Bets, up to £30, if your bet loses. Free Bets are for set markets and expire in 7 days. Selected payment methods only. | Please gamble responsibly
Get £50 in free bets When you place £10 bet on Sportsbook Bet Here Place a min £10 bet on Sportsbook on odds of min EVS (2.0), get £50 in Free Bet Builders, Accumulators or multiples to use on any sport. Rewards valid for 30 days. Only deposits via cards or Apple Pay will qualify. T&Cs apply. Please Gamble Responsibly.
Get A £20 Free Bet – When you bet £5 on Horse Racing Bet Here 18+ New UK+IRE Customers. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply
BET £10 GET £20 IN FREE BETS* Bet Here **New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. 18+
£20 In Free Bets Ker-Ching – When you bet £5 on horse racing Bet Here 18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Get £40 in Free Bets When you bet £20 on Horse Racing Bet Here 18+ New Customers only. Opt in, bet £20 on Horse Racing, 1/1+ odds in 7 days, no cash out. Get £40 in Free Bets on set markets valid 7 days. Debit Card / Apple Pay payments only. T&Cs apply. | Please Gamble Responsibly.

There are plenty of bookmakers available to us at the moment and if you are a new customer then you will find various Cheltenham sign up offers in order to sign up with them. Each one is slightly different, but in a nutshell, they will offer you free Cheltenham bonus if you join them – for example, several bookmaker firms like to say if you deposit £30 with them, they will match that and give you a further £30 free Cheltenham bonus on them! You can go to our homepage to see the latest betting offers.

The four-day festival at the famous Prestbury Park course in Cheltenham spans from Tuesday till Friday with featured races – Champion Hurdle, Queen Mother Champion Chase, Stayers’ Hurdle, and the Cheltenham Gold Cup – the showcase contests.

Cheltenham Odds

Our odds comparison betting site allows you to see what the best Cheltenham Festival odds are across the horses by each bookmaker. So, again, just like you’d shop around for the best car insurance or mortgage, our Cheltenham Betting Guide and odds comparison service will tell you which bookmakers are giving the best prices on each Cheltenham Festival horse, as well as the best Cheltenham betting offers – after all, why would you back the Cheltenham Gold Cup winner at 10/1 if you can get 12/1 with another bookmaking company on the same horse?

Champion HurdleHoneysuckleHoneysuckle
Champion ChaseChacun Pour SoiPut The Kettle On
Stayers’ HurdleThyme HillFlooring Porter
Cheltenham Gold CupAl Boum PhotoMinella Indo

Recommended UK Bookmaker Cheltenham Betting Offers

Other Cheltenham Sign Up Offers

As well as the bookmaker sign up offers most firms will also want to attract customers by offering enhanced terms for their existing customers to continue to bet with them. So, again, come March and the four-day Cheltenham Festival be sure to find here the best bookmaker Cheltenham sign up offers as well as the Cheltenham bonuses on the market.

Our site is a good place to go as we will collate all the main Cheltenham Festival offers for you so you can see them all in one place and you then don’t have to spend time visiting different sites – we do all the hard work for you and present you the best Cheltenham sign up offer! For example, In the past – like during the 2016 Cheltenham Gold Cup – some bookmakers refunded any Cheltenham bets (up to certain stakes) if your horse fell or unseated in the race, while others might do a ‘happy hour’ where they boost up the Cheltenham odds on certain runners.

Cheltenham Sign-Up Offers
photo by:

Being a handicap race that has more than 16 runners in then the set industry rules will pay the each-way bets down to fourth place. Therefore, if you do back a Cheltenham Festival horse each-way in the big-field handicaps over the meeting then your selection must finish first, second, third or fourth. However, as there are so many runners in the race a lot of bookmakers will enhance their place terms to attract your custom. It’s certainly not uncommon for bookmaker Cheltenham sign up offers to pay out on the first five home in races like the Coral Cup, Fred Winter and County Hurdle, while it’s been known that some have even extended this to the top six or even seven finishers.

Again, this Cheltenham odds comparison site – can help you find the best Cheltenham betting offers.

Bookmakers Cheltenham Sign-Up Offers

Cheltenham Betting Guide

The four-day Cheltenham Festival betting is always a key part of the horse racing calendar each year and with the ability to getting bets placed these days, and the fact there are bundles more bookmakers around, then you should just like if you were buying a car, clothes or a house make sure you shop around for the best deal. Why take 10/1 on a horse running at the Cheltenham Festival when you can get 12/1 on the same horse with another bookmaker! Check here out our latest and best odds for your best Cheltenham betting experience.

Different Cheltenham Festival Betting Types

Use these different types of bets once you’ve claimed your Cheltenham Sign Up Offer with UK bookmakers:

‘Win Only Bets’ with Cheltenham Sign Up Offers

Well, this does exactly what it says in the title. You are simply backing a horse at the Cheltenham Festival in any of the 28 races to win. Second, third, fourth is no good – it has to win. For a £10 win on 10/1 Cheltenham Festival winner will return £100 (plus your £10 stake) = £110.00

‘Each-Way Bets’ with Cheltenham Sign Up Offers

Each-way bets consist of two bets, so your stakes are always doubled. If you want to place a £10 e/w bet on a horse in a race at the Cheltenham Festival then the total stake is £20. One of your £10’s will be placed on the horse to win and the other £10 will go on your horse being placed in the race. As we said earlier the normal place rules are 1st, 2nd, 3rd, but should your horse fill one of these places the odds taken are quartered – so a 50/1 placed horse becomes 12.5/1 – meaning you’ll have a £10 bet on the horse being placed in the race at 12.5/1. Obviously, if the horse wins you will be paid out twice on each-way bets – on the win and the place.

Place terms are changed depending on the number of runners in the race. If there are 2-7 runners then the each-way place pay-out is for 1st and 2nd. Races with 8+ runners then the each-way place pay-out is for 1st, 2nd and 3rd, while if there are 16+ runners and it’s handicap race the each-way place pay-out is for 1st, 2nd, 3rd and 4th.

Cheltenham audience
photo by:

‘Forecast and Tri-cast Bets’ with Cheltenham Sign Up Offers

Some might say that it’s hard enough to get a winner at the Cheltenham Festival with most of the 28 races hotly-contested affairs, let alone also find the second and third in the contests. However, a lot of punters like the forecast and tri-cast bets as the returns are a lot higher. Of course, it’s not easy and a bit more of a ‘lottery-style’ betting option. However, if you can successfully predict the 1st and 2nd, or even the 1st, 2nd and 3rd in the race then you’ll be well rewarded.

Some punters also like to perm up several runners so it doesn’t matter if you get your horses in the wrong order. For example, if you pick out 4 horses you could decide to place a combination forecast so that means any of your 4 horses can fill the first two places. However, as there are 12 different permutations this bet will cost you 12 times more – for example, a £1 combination Cheltenham Festival race forecast will cost you £12.

‘Non Runner No Bet’ with Cheltenham Sign Up Offers

Most bookmakers offer a horse racing promotion called Non Runner No bet guarantee, these types of Cheltenham betting offers are usually available on every race day, on the featured race. We always recommend checking your preferred bookmaker to see what race they offer the non runner money back promo.

A non runner no bet or non runner money back offer is the same thing. It means that if you place a bet on a horse before the race starts then through this promo you will be refunded your initial stake. It is important to read the full terms and condition to be sure you qualify.

‘Cheltenham Free Bets’

Keep an eye out for Free Bets throughout the horse racing festival, they are most common in new customer sign up offers. Remember to always read the full T&Cs below engaging in a free bet offer.

Cheltenham Free Bets are also known to be called ‘Non Runner No Bet’, ‘Risk-free bet’ or ‘Non Runner Money Back’. So when looking for a free bet, remember these terms.

Betting Sweepstake Kits and Cheltenham Sign Up Offers

Like in the Grand National, each year another form of Cheltenham Festival betting is the ‘SweepStake’. Most big horse racing sites will have these on offer to download in the days leading up to the big race that is always staged on Friday, and final day, of the 4-day meeting, while most of the main UK newspapers will also provide you with a Cheltenham Gold Cup SweepStake kit to help you. You can’t really use a Cheltenham Sign Up Offer for this kind of betting.

In short, once the final runners are declared (2 days before the race) these will be listed with fully jockey, trainer, and colours for you to cut out and sell to people – most commonly done in your workplace or in the pub!

You can decide the rules and amount charged per runner, but just cut out all the runners and put them in a hat for paying people to pick out. Then just write their names next to their horse and wait for the race to be run. You will need to decide on the pay-out rules before the race, but the most common method is to split the total taking over the 1st, 2nd and 3rd horses to finish – with the winner getting the most.

About Cheltenham

Whereas the Grand National is the single biggest race for the bookmakers in terms of betting the Cheltenham Festival is the most interesting with millions of pounds wagered on the meeting over the four days.

With that each year the bookmakers will throw offer-after-offer at punters in a bid to attract their custom with many firms increasing their Cheltenham Festival free bet and Cheltenham sign up offers during the meeting. Also be sure to look out for Cheltenham Festival bookmaker specials each year like money back if your horse falls or finishes second, while many bookmakers actually reward their customers with winners too – be sure to shop around!

What’s also billed as the ‘Greatest Show On Turf’ sees a collection of the best British and Irish-trained runners locking horns with the top National Hunt stables around gearing their best horse’s season around the Cheltenham Festival. Whereas on the flat where horses come-and-go a lot more frequently the jumping code sees horses hang around for a lot longer and return year-after-year at Cheltenham.

With past Cheltenham Festival champions often coming back to defend their titles year-after-year then many horse racing fans get more attached to the National Hunt as it gives them more time to build up likings and affections for certain horses.

Cheltenham Festival Gold Cup
Photo by Carine06  is licensed under CC BT SA 2.0

The Cheltenham Track

The Cheltenham track is a demanding one and even has its own Cross Country course in the middle that stages this contest on the Wednesday of each meeting. With a stiff uphill finish then horses and the jockey’s need to save a bit for the final push to the line and the famous Cheltenham hill has produced many a dramatic turn-a-round in the closing stages.

There is, in fact, two main courses at Cheltenham – the New and Old courses – The New Course has a tough downhill fence in the closing stages and a slightly longer run-in for the steeplechases. The opening two days (Tuesday and Wednesday) of the Cheltenham Festival are run on the Old Course, while the last two days (Thursday and Friday), including the Cheltenham Gold Cup, are staged on the New Course.

Therefore, with the course being like no other on the National Hunt circuit it’s no surprise that proven past winners at the track, not only at the Cheltenham Festival but also at the track in general, are horses to look out for and often come back year-after-year and perform well at the venue.

In recent year’s top trainers like leading Irish handler, Willie Mullins and the leading UK-based stables of Paul Nicholls and Nicky Henderson have mopped-up many big Cheltenham Festival races and are often the first yards punters look out for each year. In terms of jockey then Ruby Walsh with over 50 Cheltenham Festival winners to his name is the man to have on your side.

Over the four days, there are 28 races to enjoy, with seven being run on each day. Each day will have a feature, showcase event, but the betting interest on every Cheltenham Festival race.

FAQ – Cheltenham Sign Up Offers

When is the Cheltenham Festival?

The next Cheltenham Festival takes place from March 10th to March 13th 2024.

How can I sign up at an online bookmaker during the Cheltenham Festival?

The sign-up procedure remains the same: just visit the operator’s website and follow the normal registration process.

Do all bookmakers have Cheltenham sign up offers?

Most operators will promote an offer for the Cheltenham Festival once it comes around. There might be very few that abstain from offering a special sign up offer.

How can I find Cheltenham sign up offers?

You can find the offers on a particular bookmaker’s website, simply by googling or by visiting our website where we redirect you directly to a Cheltenham sign-up offers.

Who is eligible for sign up offers?

New customers living in the UK or Ireland. Existing customers are not eligible.

Are sign-up offers free?

Yes, they are. You only need to create an account and make a first deposit.

Review of Cheltenham Sign-Up Offers
  • Sign-Up Offers
  • Betting Types
  • Cheltenham Odds
  • Cheltenham Tracks


We’ve reviewed the latest top Cheltenham Sign Up Offers as well as stats, and tips for the Cheltenham Festival this upcoming March.  There are plenty of bookmakers that we have reviewed and if you are a new customer then you will find various Cheltenham sign up offers when you sign up with them once we get closer to the race.

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